At O2 Digital Miranda is the Commercial Lead for Smart Cities and is an experienced Strategic Business Manager from the Private Sector with over 20 years of working across multiple technology fields - Hardware, Software and data, delivering innovative large scale projects. Graduated with an MBA from Cranfield University - Cranfield School of Management. Starting off her professional life in Technology as a Product Manager for Bay Networks, she went onto hold positions from a Software Startup Sales Director in the dot com boom to Head of Global Customer Acquisition for Rockwell (Contact Centres). Moving across into the world of Commercial over 20 years ago doesn’t change the fact that the technology, its rapid evolution and the positive impact it can have now, more than ever is her passion (and she is still very much a self-professed geek!!).